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Kemira · Finland

Bringing attention to water resilience and infrastructure

Writing and press release for the Kemira Water Index

Kemira Water Index 2025 report cover

The challenge

Kemira wanted to bring attention to water resilience and infrastructure on both sides of the Atlantic. The Kemira Water Index, a survey Kemira commissioned from Ipsos, asked more than 14,000 people across 10 US states and 10 European countries.

What we did

  1. 1Wrote the Kemira Water Index report
  2. 2Wrote the press release and media messaging for the launch
  3. 3Proposed layout ideas for the report, which Kemira's designer brought to life
“We have been very happy with our collaboration as the MacAllen team has great expertise in global communications as well as flexibility and a deep understanding of the complex chemical industry.”
Terhi Kivinen, Chief Communications Officer, Kemira

Contact

Let’s talk about your next launch

Email Jackie
jackie@macallenmedia.com

Jackie Guscott MacAllenCommunications strategist